Pixxel's revolutionary Earth observation studio, Aurora, is set to transform the way we interact with satellite imagery. Tackling the challenges of traditional GIS software, Aurora offers an intuitive one-stop solution with a low technical entry barrier.
Handling vast data and configuring clunky GIS software can be cumbersome. Using traditional geospatial analytics platforms is laborious, expensive, time-consuming, often lacks user-friendliness, and requires extensive training for remote sensing scientists. Moreover, the solutions available across the value chain from ordering satellite images and image exploration to processing and generating insights are need to be more cohesive.
Recognising these issues, Pixxel is set to reinvent the entire geospatial experience with the anticipated launch of Aurora in early 2024, providing early access to a limited set of customers in February.
Going beyond the typical functions of an image processing platform, Aurora aims to stand out as an intuitive one-stop solution, offering a comprehensive developer’s toolkit that seamlessly simplifies a range of geospatial tasks. This transformative solution boasts a low technical barrier entry, a built-in marketplace, and the ability for users to create and customise their workflows. Aurora will be an end-to-end toolkit, offering users the freedom to extract tailored insights from various Earth observation datasets.
What is Aurora?
Aurora is Pixxel's comprehensive platform for remote sensing and Earth observation. It goes beyond simply delivering satellite imagery to customers. Pixxel is committed to creating a cutting-edge platform that becomes the preferred choice for image analysis, replacing costly legacy software and offering unprecedented capabilities.
Aurora is strategically designed to meet the diverse geospatial needs of businesses, private entities, and government sectors across industries such as agriculture, forestry, oil and gas, mining, environment, climate sciences, and urban monitoring. With a versatile focus, the platform caters to geospatial analysts and engineers, developers, data scientists, machine learning engineers, and non-technical business leaders. Aurora’s inclusive approach targets decision-makers, emphasising its value across various organisational users.
Key Differentiators
Aurora's features are not just checkboxes; they are a manifestation of a commitment to delivering a seamless and comprehensive user experience.
Seamless user experience and chat-based interface
Aurora offers a one-stop solution, allowing users to seamlessly order and analyse imagery. Drawing Areas of Interest (AOI), selecting date ranges, and exploring satellite imagery from different sources become intuitive tasks, available on one user-friendly dashboard. Aurora will also feature an intuitive chat interface, allowing users to effortlessly convey their requirements for auto-generated results and redefine the way users interact with geospatial data.
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Intuitive analytics tools
For a comprehensive analysis, users can apply preset or custom indices like NDVI, NDWI, and more, and utilise composite bands. The split compare feature enables dynamic comparisons of raster files from different dates, offering a nuanced view of changes over time. Additionally, Aurora provides spectral graphs, offering insights into pixel characteristics and temporal changes.
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Marketplace access
The platform’s marketplace acts as a repository for deploying different models, with ready-to-deploy analysis initially focused on Sentinel data. As Pixxel expands, analysis will be readily available for hyperspectral and other datasets, with early adopters gaining limited early access to Pixxel’s hyperspectral data. The ready-to-deploy models available upon launch include:
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Simple workflows
With simple drag-and-drop model building, users can directly access and run analyses. Workflows including various models are seamlessly integrated into the platform, providing a cohesive and adaptable environment for users.
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Collaboration and data sharing
Organisational administrators can customise Aurora according to their unique requirements. This involves designating roles across users, preventing unauthorised access and limiting sensitive information exposure. It also streamlines collaboration with a structured hierarchy and task delegation.
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Affordable cloud-based platform
Utilising cloud-native technologies, parallel processing, and asynchronous processing, Aurora efficiently handles task-heavy processing. This ensures a seamless user experience without compromising image quality.
Aurora’s Mission: Immediate and future phases
In the first phase, Aurora aspires to be a comprehensive ecosystem for users, providing a sandbox-like environment to seamlessly integrate preferred data and models.
The goal is clear: make Earth observation analysis accessible and user-friendly.
This translates into a streamlined user experience, enabled through a natural language-based chat interface, reducing dependency on specific customer interactions and ensuring easy access to satellite imagery and visualisation capabilities.
What sets Aurora apart is its ambition to host a marketplace with an array of models, indices, image exploration tools, and automation capabilities using workflows that democratise geospatial analytics for users.
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The future phases are even more ambitious. The platform will incorporate hyperspectral imagery not only from Pixxel’s demo satellites in orbit today but also the upcoming 5-meter imagery, offering users in-depth insights into their data. Furthermore, the plan is to expand data sources through partnerships, creating a planetary health monitor with complementary datasets. The future holds the promise of an interactive platform where users can receive instant insights without the need for manual model execution.
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Pixxel's commitment to continuous development, user experience, and democratising geospatial analytics is evident in every aspect of Aurora. As Pixxel continues pursuing innovation, the launch of Aurora stands as a testament to the team's dedication to providing cutting-edge solutions and shaping the future of geospatial analytics.
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Join our exclusive early access list now to be among the first to experience Aurora and unlock numerous advantages.
